No Toys this Christmas

Major toy manufacturers don't even call themselves "toy" companies anymore.

That's because kids are switching to online, interactive games and technology so quickly, and at an increasingly younger age.  One parent reported that her 3 year old refused to play with a toy cell phone, insisting on playing with a real cell phone.

Just part of the incredible transition from tangibles to intangibles. The kids will make their living off of intangibles. Got any ideas to share on this topic?

Comments

[Suzanne]

This is absolutely true. My 6-year-old daughter prefers online games to "toys" - and the toys she does like are actually more like portable electronic toys (i.e. a "pet dog" that is actually a key chain that you press buttons to feed him, play with him,etc.). My daughter has been playing on the computer since she was two. My folks (Boomers) think she's a genius. And although I agree, it's not because she can use the computer :).